Category Previsualization in Photography | Lensrentals Blog

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Previsualization in Photography

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I live near Carmel, California. The photographic history of this place is freighted with an approach to image-making called previsualization.  Ansel Adams wrote about visualization, which he defined as “the ability to anticipate a finished image before making the exposure”. Minor White later distinguished between what he called “pre-visualization”, or visualization before the negative is exposed, […]

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Sensor Format Size and Image Quality

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In the last 10 or 12 years, I’ve owned and made many images with APS-C (with crop factors between 1.3 and 1.5), full frame (FF), and 33×44 (MF, or crop MF, depending on your level of precision – and maybe your agenda). During that time, I’ve also used larger MF cameras and a 72×96 mm […]

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How to Expose Raw Files – Part 2

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This is Part 2 of an article published last week. For the best understanding, please read part one by clicking here. Last week, we talked a bit about how the camera exposes raw files and used an analogy of rainwater and buckets to explain that. Today, we’re going to dive into the topic more and […]

Geek Articles

How to Expose Raw Files – Part 1

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Throughout the two-century history of photography, the subject of exposure has been repeatedly addressed and hotly debated. In the film era, people talked about exposure and B&W’s negative development in two ways. At first, when most of the photography was done with sheets and plates, it was “expose for the shadows, develop for the highlights”, […]

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How Your Camera and Image Processor Determine Colors

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Sometimes, people are talking about in-camera JPEGs, and it is possible to have a moderately fruitful discussion. How fruitful it might be depends on the definition of better. If better means more accurate, careful image analysis can yield objective insights. If better means, “what I like”, a meeting of the minds is far less likely.

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